Zhirelle, whose real name is Zhirelle Cushman, is a beauty and fashion YouTuber who began her channel in August 2014 when she was 13, originally under the name ZC Beauty. Her content includes makeup, self care like haircare, skincare, aesthetic lifestyle content and fashion tutorials.
Considering the different streams generating her income, it can be stated that estimated Zhirelle net worth in 2026 is $470K.
Here, we will break down the information concerning her income streams and the estimated earnings from each of these streams.
Table of Contents
Bio Overview
- Real Name: Zhirelle Cushman
- Birthday: August 13, 2001
- Birthplace: United States
- Age: 24 Years
- Nationality: American
- Occupation: Beauty, Lifestyle and Fashion YouTuber and social media influencer
Estimated Earnings and Multiple Income Channels
Besides YouTube ad revenue, Zhirelle depends on sponsorships, product collaborations, or merchandise.
In a month, Zhirelle earns around $11K to $13K yielding yearly earnings of $121K to $156K. The multitude of income streams is as follows:
| Primary Income Streams | Estimated Earnings |
| YouTube (including ads & Promotions) | $7K to $13K a month |
| $1.5K to $2K a month | |
| TikTok | $500 to $1.5K a month |
| Merchandising (shopmy.us), Brand Deals, Sponsorships and Affiliate Links | $1K to $3K a month |
Creative Expression and Brand Collaborations
Based in Southern California, Zhirelle is also a college student majoring in art. Beyond beauty tutorials, Zhirelle’s content often highlights personal style, vlogs, and creative self-expression. Walmart, Torani, and Keurig are confirmed brand partners featured in her content.
Through her videos, she promotes plenty of hygiene, skincare, haircare and multitude of other products through affiliate links.
Personal Life
Zhirelle (ZC Beauty) began dating Enzo Roulston in December 2017, but the couple later broke up.
She lives in Southern California, is an art major college student and has 4 younger siblings. Also, she had mentioned that one sisters had passed away.
Concluding Lines
Zhirelle has established herself as a rising voice in the beauty and lifestyle community, who has a strong presence on YouTube and is witnessing growing influence across social platforms.
