
Briddy Li is an Australian-born Chinese YouTuber, content creator, and lifestyle influencer from Sydney, Australia, best known for her beauty, fashion, and everyday lifestyle vlogs. Briddy has collaborated with global brands like Sony, Mattel, and Kia Motors.
Considering the different revenue generation streams yielding her income, it can be said thatBriddy Li Net Worth in 2026 is an estimated $340K. Through her YouTube channel, Briddy Li shares glimpses of her personal journey and cultural heritage. She is currently based in Sydney, Australia, and occasionally travels to Melbourne and New York.
Briddy documents her journey in Student Diaries, offering an insightful glimpse into the complexities of managing school responsibilities. Briddy believes that pets are cherished family members, and she has considered bringing home three kittens.
This article will break down essential information concerning her income generation streams and the earnings generated.
Table of Contents
Bio Aspects
- Real name: Briddy Li
- Birthday: August 9, 2000
- Birthplace: Sydney, Australia
- Age: 25 years old
- Hometown: Sydney, Australia (also travels to Melbourne and New York)
- Nationality: Australian-born Chinese
- Ethnicity: Australian-born Chinese
- Profession: YouTuber, lifestyle and beauty content creator
- Website: theplanbrand.com, briddyli.com

Earnings from Several Income Streams
Briddy Li monthly earnings from various sources are an estimated $7K to $10K and in this regard, yearly earnings are around $84K to $120K.
The range of income streams and earnings from individual streams is as follows:
| Main Income Streams | Earnings Generated |
| YouTube (including ads) | $4K to $6K a month |
| TikTok | $500 to $2K a month |
| $500 to $1K per sponsored post | |
| Own e-commerce venture The Plan Brand | $1K to $3K a month |
| spotify.com – Podcast – About Growing | $500 to $700 a month |
| Affiliate Commissions for Beauty Products including depop.com, Merchandise, Sponsorship Deals | $1K to $2K a month |
Collaborations and Entrepreneurial Ventures
Briddy Li has partnered with VIVAIA, a sustainable fashion brand, to promote their footwear. She has shared discount codes for her audience.
Briddy has featured products from Gentle Monster, a luxury eyewear brand, in her TikTok content.
In addition to promoting external brands, Briddy has launched her own e-commerce venture, The Plan Brand, which offers organisational tools like diary kits. Briddy documents her e-commerce journey, providing a transparent look into the intricacies of navigating challenges as a small business owner.
Personal Life
Briddy Li was born in Sydney, Australia. Her family has appeared in her Instagram posts. Her parents rebuilt their lives after previously losing their home.
The Australian beauty, lifestyle, and fashion YouTuber also celebrated a major personal and family milestone by becoming the first in her family to earn a law degree, expressing gratitude, addressing “Mumma & Papa Li,” and including, “this degree is ours”.
She is in a relationship with a guy Clint with whom she posts several videos, usually couple videos and updates her Instagram as well.
Conclusion
Briddy Li is a rising lifestyle and beauty YouTuber known for her engaging content that has helped her achieve significant milestones. She has been continuing to grow her career while staying grounded in her cultural heritage.








