Tito Double P is a Mexican singer, songwriter, and emerging artist in the regional Mexican music scene, best known for his work in corridos tumbados and his close musical association with artists like Peso Pluma.
As of 2026, Tito Double P net worth is estimated to be around $6 million – $8 million. His music, often centered around lifestyle, ambition, and contemporary corrido culture, continues to generate millions of streams across platforms.
Tito Double P first gained recognition as a songwriter, contributing to the success of modern Regional Mexican music through collaborations with leading artists.
He has since established himself as a successful solo performer, building a rapidly growing fanbase with his own music and live performances.
This piece explores how he builds and earns his income.
Table of Contents
Quick Overview
- Real Name: Roberto Laija
- Birthday: August 18, 1997
- Birthplace: Culiacán, Sinaloa, Mexico
- Age: 28 years
- Height: 5 feet 7 inches (170 cm)
- Nationality: Mexican
- Ethnicity: Mexican
- Occupation: Singer, songwriter
How His Earnings Are Structured
Tito Double P generates most of his income through music streaming, songwriting credits, and live performances. As both a songwriter and performer, he benefits from royalties as well as stage appearances.
His growing recognition has also opened up opportunities in brand collaborations and digital promotions. His standard performance fee of around 1.5 million pesos, which can reach 2.5 million for private events.
Estimated Monthly Income is $56K – $94K, and Annual Income is $672K – $1.12M.
Below is a detailed breakdown of his income streams:
| Income Streams | Estimated Earnings |
| Music Streaming (Spotify, Apple Music, YouTube Music, Tidal, Amazon Music, iHeart, Deezer) | $14K – $20K per month |
| Songwriting Royalties | $7K – $16K per month |
| Concerts & Live Performances | $70K – $130K per year |
| YouTube (including ads) | $26K – $36K per month |
| TikTok (including promotions) | $5K – $8K per month |
| Brand Deals & Sponsorships | $50K – $80K per year |
| Merchandise Sales – titomerch.com, titodoublep.com | $6K – $13K per month |
Official Website & Fan Hub
Tito Double P generates additional income through his official merchandise store, which offers branded apparel and accessories alongside exclusive content, music releases, streaming links, tour updates, and behind-the-scenes material that helps strengthen fan engagement and support.
Luxury Lifestyle, Assets including Car Collection
Tito Double P enjoys a luxury lifestyle that includes a collection of high-end vehicles such as a Lamborghini Convertible, Mercedes-Benz AMG, Dodge Charger Hellcat, and Ram 1500 TRX.
He also owns valuable jewelry, luxury watches, designer fashion from brands like Fendi, Louis Vuitton, Dior, and Gucci, frequently stays at upscale resorts, travels by private jet, and possesses a personalized musical instrument that reflects his journey from aspiring songwriter to successful performer.
From Songwriter to Rising Artist
Tito Double P initially gained recognition as a songwriter, contributing to tracks within the regional Mexican and corridos tumbados scene. His collaborations with major artists, particularly Peso Pluma, helped him build credibility and visibility in the industry.
Over time, Tito transitioned into releasing his own music, leveraging his songwriting experience to craft songs that resonated with audiences even via YouTube and other streaming platforms. His consistent involvement in successful projects has helped him establish a strong foothold in the genre.
Check out Peso Pluma Net Worth, one of Tito’s cousins who has earned immense recognition in the field of corridos music.
Personal Life
Tito Double P was born and raised in Culiacán, Sinaloa, a region known for its deep influence on regional Mexican music.
He is famously close with his cousin, the superstar Peso Pluma.
In mid-2025, rumors surfaced that Tito Double P might be dating Mexican influencer Maya Nazor after they were seen together in matching gym outfits in various social media posts. Neither has officially confirmed a romantic relationship.
Final Thoughts
Tito Double’s wealth reflects his steady rise in the regional Mexican music industry, supported by streaming success, songwriting royalties, and collaborations. With his continued growth as both a writer and performer, along with increasing brand opportunities, he is well-positioned to expand both his influence and financial success in the coming years.
Go through our posts detailing the career and income generating streams of several regional Mexican artists:
